利用可操作的数据洞察优化旅行计划——BCD Travel

Travel buyer survey: TRAVEL DATAAND DATAANALYTICS BY BCD TRAVEL RESEARCH & INTELLIGENCE About the survey In this survey, welookat the significance of travel dataandexplore the ways travel buyers can interact with data to Our findings are based on an online survey of 197 travelbuyers worldwide, conducted in April 2025. Who we surveyed Where they’re based Who we surveyed Travel program priorities Over eight in 10 travel buyers consider data analytics extremely or very important. Duty of care lost its topposition among travel program priorities being overtaken by cost control and policy compliance. Travel data sources Their TMC is a major source of travel data for most travel buyers, according to nine out of 10.Around two-thirds collect and analyze data from payment and expense solutions and online booking tools. Travel data priorities Buyers see collaboration with TMCs and suppliers on their travel data and improved data quality Frequency of interactionwith data Reasons for infrequentinteraction with data While two-thirds of travel buyers interact withtheir data on a weekly or daily basis, one in10 do so quarterly or less often. Lack of time is the most common reason for rareengagement with data, as mentioned by 44%. A Availability of traveldata analyst Use of third-parties fordata analysis Two-thirds of travel buyers work with theirTMC on data collection and analysis. One in10 use help of consultants. While over half do not have a data analystworking with travel data, a third have this Stakeholders sharing data Of various internal stakeholders, finance and procurement share data with the travel team most often:Seven respondents in 10 confirm this. Effectiveness of data processes While most travel buyers consider data collection and analysis to be effective, they face more issues withdata communication and acting on the insights gathered from travel data. Value provided by travel data Data adds value to travel programs in different ways. Most buyers agree that travel data is essential forsupplier negotiations, improving policy compliance and optimizing spend. Adjusting policy Using pre-trip data Two-thirds of travel buyers adjust their travelpolicies based on data, at least occasionally. A similar share use pre-trip/booked data to makenecessary modifications before the trip, with one in Challenges of workingwith data KPIs that areinsufficiently tracked Travel buyers consider data fragmentation andthe need to make travel data proactive as their Traveler satisfaction, trip success rate and frictionare among the key performance indicators that are Data quality Two-thirds of travel buyers aren’t fully confident in the quality of their travel data. Regional differences A third of travel buyers observe regional differences in how they interact with travel data. While NorthAmerica and Europe are among the leaders, the performance of Asia, Latin America and Africa is lower. Q: How do the following regions interact with travel data? Categorize theleaders, average performers and laggards using drag and drop. Artificial Intelligence: Use and functions Three-quarters do not use AI for collecting, analyzing and reporting travel data. Of those who do, mostdeploy the tools provided by their employer. Saving time is the most valuable function of AI. Data tools used Over eight in 10 travel buyers use TMC dashboards and spreadsheets as their main tools for travel dataanalysis. Almost a half deploy business intelligence software. Features of analytic tools TMC support From their TMCs, travel buyers are interested inreceiving support with tailored dashboards, Real-time analytics that spots trends and providesinstant feedback is the most valuable feature of How BCD Travel can help BCD’s flexible technology platform empowers travel buyers with real-time data,transforming complex information into actionable insights that drive engagement and cost savings. Smartersystemsthroughinnovation Empoweringtravelmanagerswithdata Proactivespendmanagement management We’re offering moreways for travelbuyersto manage data–whenand how they need it.Travel buyerscanaccessour self-serveenterprise dataplatform, APIs for We use itinerary basedmessaging tools toguide travelers duringtrips, reinforcing policycompliance andavoiding redundantexpenses. Timely data We’releveraging ourdatato enhance andevolve our internalsystems and thesolutions we makeavailable to our Real-time data allowsfor quick action andbetter support duringunexpected events.Event-triggerednotificationshelpensure traveler Travel buyers can catchand correct behaviorsbefore theyhappen Natalia TretyakevichSenior Manager, Research & IntelligenceSpain We have carefully researched and checked the information contained. However, we do not accept anyliability for any damage or lossas a result ofthe use of the information contained in this article.