Brand Finance Middle East 50 is an annual report that ranks the most valuable Middle Eastern brands. The report is based on a methodology that includes a financial analysis of the brands, as well as a qualitative assessment of their strength and differentiation. The report also includes an executive summary and a full table of the top 50 brands, ranked by brand value in USD million. The report aims to help organizations understand the value of their brands and make the most of their most important assets.
