This Trend Report on Customer Experience in APAC highlights the importance of considering geographic context in crafting personalized experiences for customers. The report notes that companies operating in the APAC region are leading the way in providing localized experiences on an international scale, taking into account multiple languages and unique customs. The report also identifies investment priorities and top 10 trends impacting APAC customer experience practitioners, as well as challenges faced in the region. The author, Chanice Henry, is the Editor-in-Chief of the CX Network and can be contacted for questions or collaboration opportunities.