The Kantar FMCG Quarterly Review for Q3 2022 provides insights into the in-home purchase behavior and strategies in the Saudi Arabian and United Arab Emirates (UAE) FMCG sector. The report highlights the strong position of the Saudi economy due to petroleum prices and crude production, but controlling inflation remains a key challenge. The non-oil sector is expanding, and the PMI index rose to 57.7 in August, indicating strong improvement in the non-oil economy. However, inflation has been rising, affecting real incomes and potentially weighing on property and financial markets. The report also notes that women's participation in the private sector is growing, and the government is committed to pro-growth policies. Overall, the Kantar FMCG Quarterly Review provides valuable insights for brand owners and retailers in the Saudi FMCG sector.
