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2024年欧洲办公楼租户情绪调查报告

房地产2024-08-24-CBRE世邦魏理仕单***

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CBRE Adaptive Spaces European Office Occupier Sentiment Survey 2024

Introduction

CBRE conducted a survey on the European office occupier sentiment, focusing on various aspects such as office attendance, portfolio optimization, and future workplace strategies. The survey involved 120 companies and covered topics including technology adoption, sustainability, and strategic initiatives.

Key Findings

Return to the Office and the Future

Current Office Attendance: Over the past year, efforts to bring employees back to the office have met with some success, with average building utilization rates rising from 41-60% to 47%.
Future Goals: Companies are increasingly optimistic about achieving higher attendance levels, with 60% viewing current return rates as a stable position. However, 30% still expect further increases.
Employee Attendance Patterns:
- Most employees (71.5%) are in the office two to three days a week.
- Larger companies (39%) are currently at two days a week.
- Smaller companies (28%) are seeing an increase in attendance of up to 18% for the four-to-five-day group.

Portfolio Optimization

Scale and Location: There is a trend towards further reduction in portfolio size, with 57% of companies expecting to decrease their portfolio size over the next three years.
Flexibility: Companies are closely examining lease features and prioritizing building accessibility, convenience, and sustainability. These factors are the top considerations for building selection.

The Workplace of Tomorrow

Fit for Purpose: Many companies are evaluating whether their current spaces are suitable and identifying areas for improvement.
Technology and Sustainability: Companies are adopting more advanced technologies to enhance workplace experiences, although coherent strategic plans are still rare.

Key Recommendations

Enhanced Policies: Companies are increasingly using and enforcing office attendance policies, with 83% of companies having such policies in place.
Measurement and Enforcement: There is a growing focus on measuring and enforcing compliance, with 40% of companies adopting high-discretion policies and allowing individual teams to decide expectations around office attendance.

Summary

The survey highlights that while companies are making progress in bringing employees back to the office, there is still room for improvement in aligning attendance patterns with employee preferences. The trend towards reducing portfolio sizes continues, with a strong emphasis on location, accessibility, and sustainability. Additionally, there is a growing emphasis on implementing and enforcing office attendance policies and measuring compliance.

European OfficeOccupier SentimentSurvey 2024 REPORT Shapingthe initiativesof tomorrow CHRE RESEARCHJULY2024 Introduction Cffire orcll: ar* farw # cn"plex agendx rof atar, ar worrarrres rnrrset'ra. :ior't as. –––––Manag ing new and st Il vclelng patterns of cffce attendanc.In' plenisritirig ccst aric otticioney 'irir>: oveinonts t a 9orttolio lgvelIdentifying thn: adlvantagcs and disarlvantagos of nxisting knscs and key criteria for locat'onal decisionsOptirising the use of flex spaceRef'nin stralegius koi cigi.a tcchriclogy und sustai"abilitv A I cf these 'squlre dletalled asaersment of plontles and =rade-cffs snd, Icrsasingly, rigorcus governgrrce and dsta. CBRE's Eurcoan1Oftice Cccupier Sentinien: Survey 202h ce nvassed the vievs o* cover 120 cornipanies on a re nge cf topics including: 02 04 01 03- n0..1.121 JG Pcr. [o liJOIES .!dC Rel.urr1 I.)the Crlice Technclogyard Suslairabil -y Over tr2 pest year. affcrts to bri'g employees back to the office have met wrth som= succass, and Ltil setian levela a'e rising.However, theie is still a rotontial risriatch butweeri the exi pe nies aric thicsu of eniployues as blisi"ssses look toInciease attendance further. Cc-mpanies =re looking tc further r=duc the size cf their cc/tfolics anc are closely exam'ning leas= fe=turas =nd prior'tis'ng buildingqug ily. Acuessibililv, annenily, and susloinebilily urc lop-of-minl faclcrs Icr Iccelicn onl builing seleclion. As doudl'nes Icr nul zuic Assessinents ct workplec6 stectiveness le hanipeied by lir-ited ineasursrnent. Aric althcusih speciti: technolcgies are be nsl ceployexlto suippnit workplace pexperlence coherent dle tal st 'ategles are still rare. Desplte pnsitive stapa fonvardl, taere Is still a Int tc: he rdcne. Key Findings O1 Return ta the Officeandthe FutureWha: level n'ofiae attendanne are nccupiers seeing, whst are theyaiminc fcr, and anw c.a they intenc to get there? 02 Portfolio OptimisatianSnlving fcr scsle, losation, and flexibility O3 The workplace of Tomorrow5 tlhe wnrkplsaae fit "or purpcse and, if not, what neec:a tn he dnne? Q4 Technologyand SustainabilityA view shead o5 KeyRecommendatians 01 Return to the Officeand the Future What level of office attendance are occupiers seeing, what are they aiming for.and how do they intend to get there? Office attendance is rising Over te pas: vear. efforts o bring employees back to the oiticehave met witn some slrrass. 1le F'npnrtion cf rnmpa niesroporing avcragc bulding utllsat on of 41-6o% has Iisen to 47%,[rurn 3s% lasl voar, lo bccc'ric Lhe dominanl pusilion. his raiscsthe proporcion of colllpan'as w'th utilisation of 1-8oss up to 61%,ccmpared with ees than half last year. 61% SH. 1. : II' :ct -8c%. p trom48* whe2 otlodfleve in 2023 The prcprit an of cc npsnies reporting lower utilisatic. has fa len.Only a thirc of oompanics src rcpxoitirg Ltl isstion of 40% or xelow.curripaiccd wilh 48% lasl year. 33% L=rge cornp nies ct 5,ooo employees or more =pper tc beachiving mcre success, with near v tvo-hirds reporting utilisationcf 47%. or higher. 1his is: likely the res.ult n= hnth organic. nrncesa andIcrcasod us of pclic manclatos (sce oag 8). Stxirg J.il w:l sr'rom last. yesr Solving for peak days Average attenclance is s usei.I metric, but pesk utilisaticr canprcsont d iffcron challengcs., Trrrcc <jua'ters of com panios havcpok cay uliliza liur' uf 80% ot rioic, inuludiny 28% wtu have poakcays at evels t =t rmay const'tute overcrowd'ng (81 100%). 76%FHe :enk HLit lisatior ct 1103% A more cptina patte'n would see mc'e ce npanies (curre itly 5ox)setilirg in the ai-8ry% range that 3 consistent with a sese ofviorancv. vlany ompar ios still nccd o try tc modify thecislritbitiorn of atlurnidarice. Companiesaridenmploveesbroadlagree, but with some differences Tlre prcortion of employees going to che office three c' more daysa vee< has risen to 43%, frnm :/% in 223. 1hia indiastes that somecf tho roportex rise In uillsotion Is duo to cmplcyecs vlsing thccffice mere frequenlly. raLhe' .harn jusl a rosal, s' smaller porl'olics. Mcst employggs (715$) are in the office twc or tt ree days a week,with the larger element (39%) cpting far tvo days. This representsnαa ly half compan os say thcy woul<llikc poople co bo thcufficu Lhroo duys d wexk. wi.h only 13% rofurtir'g Lwo cays. Tris snorttall against expectaticrs is pne challenge in =chievingcptimum attendance. However. the reve'se is true of the nig hat.tenclance rnu who are in tre cffice four-a-five rlays a weekTis group is alm<st couole (11:) the oroportion ximpanlos sayLhuy wianl c6%). Aligning altendanco dislributions with cmpluycrspreterences is still a c allenge tor space planning- Sm ller compa nies are arhieving higher levels of attel'dance.txompallies with ewer tnan 5,xxi emplovees are seeing an ircreasein attendance of up tc 18% for thc four-to-fivc-day group> Thc of'cctis cvcr' mur uxt'urnu fo compar'o2 with fower than 1.000ernployees. 31% o which =re seeing attendance leve

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