The role of the Chief Digital Officer (CDO) in a saturated C-suite is changing. The CDO is now leading innovation and digital transformation, driving a customer-centric culture, and ensuring people are the catalyst for success. The CDO's responsibilities include growing digital presence, brand awareness, and driving a customer-centric culture. The CDO must keep customers at the heart of their digital strategy. The key to success for a CDO is having the right people in place. The report includes insights and comments from digital and customer experience leaders.