This report highlights the winning strategies of customer experience leaders in the UK and US. The top UK brands include Amazon, first direct, John Lewis, and Atom Bank, each with their unique approach to customer experience. The top US brands include Amazon, Zappos, Nordstrom, and American Express. The report also features out-of-the-box brands to learn from, such as Netflix and Spotify. The author, Zarina de Ruiter, is the Editor of CX Network and produces premium-level content for senior customer experience leaders. The report includes insights and comments from various digital and customer experience leaders. The report concludes by inviting contributions from interested parties.
