Giorgia Meloni's ascension to the Italian political scene represents a new attempt to introduce change, following the footsteps of the Forza Italia and Lega parties. However, her success and longevity will depend on how she manages her new position. The Italian electorate, desperate for change, voted for Meloni in September's parliamentary elections, but her ability to address the structural challenges facing Italian conservatism is crucial.
Internationally, Meloni must navigate both the NATO and EU, managing her stance towards Russia while strengthening ties with the Arctic Circle and Central Europe. A bold move like visiting key European capitals or deploying troops to Baltic states could demonstrate her commitment to these regions. At the same time, she needs to resolve doubts about whether she will be a 'European' version of Viktor Orbán, maintaining good relations with the EU and avoiding confrontation with Eastern European allies.
Domestically, Meloni must expand her appeal among moderate conservatives, a task complicated by the loss of support for the right-wing forces that preceded her. She should avoid unnecessary ideological battles, focus on aligning with EU proposals when possible, and steer clear of divisive rhetoric. Her strategy might involve distancing herself from racial and xenophobic undertones in favor of highlighting the struggle between hardworking people, corruption, and crime versus foreign entities. Emphasizing gender equality could also attract voters, positioning Meloni as an advocate for independent and emancipated women.
The victory of Fratelli d'Italia represents a new political experiment in Italy, but historical patterns suggest that new political proposals tend to become established parties over time. Meloni's success hinges on addressing critical issues and providing a long-term political home for the conservative electorate, which would benefit her personally and Italian democracy as a whole.