This report explores how emerging technologies like machine learning, chatbots, and the Internet of Things (IoT) can transform travel communications. These technologies offer faster, more personalized, and persuasive communication methods that can be delivered at the right moment through the right channel, at a lower cost. These tools enable travel managers to engage with travelers and other stakeholders more effectively, leaving them feeling firmly in control. As technology continues to evolve, it offers greater opportunities for travel program management.
