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什么值得卖•时尚魔盒 | 阿里巴巴国际站服装行业趋势爆品(2021年8月)

纺织服装2021-08-23阿里巴巴记***
什么值得卖•时尚魔盒 | 阿里巴巴国际站服装行业趋势爆品(2021年8月)

服装行业2021年8月刊1 2222A字休闲连衣裙宅家的经历影响着人们的穿着习惯,2021秋冬女装连衣裙的趋势倾向于兼具舒适度与实用性的款式,A字连衣裙恰好符合这一条件,成为秋冬必备的基本款型。细节上,建议添加口袋来提高实用性,也可在裙摆处增加开叉、腰部及领口/肩部添加镂空设计来凸显特色,或增加配色领口来提高正式程度。面料可采用弹力梭织面料或针织布来增加舒适度,花型方面,除素色外,也可通过渐变/扎染、手绘、格子、条纹等来增加时尚感。The home-stay experience affects people's wearing habits. Women's dresses in FW2021 tends to be more comfort and practical. A-line dresses is a basic and must-have item for this season.The recommended detail is to add pockets to improve practicality, or add slits at the bottom, cutout at waist, neckline or shoulder, add collar in matching or contrast color to highlight the design.The fabric can be elastic. Except for solid colors, gradient, tie-dye, hand-painted, plaid, and stripes are also recommended.三级类目休闲连衣裙Casual Dresses 100005791排序属性项核心属性(中文)核心属性(英文)1版型A字A-line2风格休闲CasualA-line Casual Dress服装行业时尚魔盒· 8月刊 3333波西米亚风格百搭连衣裙随性飘逸的中长款及长款连衣裙是适合早午餐、室内到户外的百搭款,其中,吸睛的满身印花和宽松的版型,加以一些细节设计如一字肩、带小荷叶边的半高领、衬衫领、袖口橡筋收口营造泡泡袖效果、不对称设计、蛋糕状层叠荷叶边装饰等等,打造舒适及柔美的风格,吸引着厌倦了运动裤的消费者。在花型方面,可采用甜美花朵、经典格纹或棋盘格、复古火腿纹、黑白印花、手绘插画、几何图形等满身印花,也可采用满身印花及素色面料拼接形成立体效果。The casual elegant midi and maxi dresses are good for brunch, indoors and outdoors. In FW2021, eye-catching all-over print and loose silhouette with some special details are recommended. Details could be off-shoulder, ruffled collar, shirt collar, elastic string at hem to create puff sleeve look, asymmetric, tiered dress, ruffle decorations which increase to feminine style, attract consumers who are tired of sports pants.As for pattern type, floral, plaid, checkerboard, paisley, black & white, geometric, hand painting are recommended for both all-over print or add patchwork in solid.三级类目休闲连衣裙Casual Dresses 100005791排序属性项核心属性(中文)核心属性(英文)1版型宽松廓形Loose2风格波西米亚BohemianBohemianAny-occasion Dress服装行业时尚魔盒· 8月刊 4444庆祝/派对场合舒适连衣裙随着疫苗在全球普及,派对礼服呈现出复苏迹象。通常每年的下半年都是海外消费者的派对旺季,但相对于过去的传统大型派对,今年的派对活动更倾向于“迷你仪式型”,通常体现为小型且更休闲的庆祝活动,比如家庭派对等。在此背景下,晚礼服也变得更休闲、百搭、舒适,不会太夸张,而且额外的繁复装饰会随之减少,以应对使用率不高且趋势风尚变化快的情况。简约设计、透明或者亮面织物、细节精致的连衣裙较受消费者欢迎,而且在非派对场合下,日常穿着也不会突兀。With the spread of vaccines around the world, party dresses are showing signs of recovery. Usually the 2nd half of each year is the party season for overseas consumers, but compared to the traditional large parties in the past, party in 2021 are tend to “mini ceremonies”, usually they’re small & casual celebrations, such as family parties.In this case, evening dresses are becoming more casual, versatile and comfortable, without less exaggerated & complicated decorations. Simple design, transparent or shiny fabric, delicate & elegant details are more popular with consumers, and it’s also good for daily wear in addition to parties.三级类目女士晚礼服Evening Dresses 32004排序属性项核心属性(中文)核心属性(英文)1风格派对Party2面料类型色丁,天鹅绒,欧根纱,绣花欧根纱,雪纺Satin, Velvet, Organza, Embroidered Organza, ChiffonComfy Celebrating/PartyDress服装行业时尚魔盒· 8月刊 5555拖地宽松阔腿裤随着全球逐步解禁,消费者对裤装的偏好渐渐从较纯粹的舒适版型转变为易穿搭、偏优雅正式、适合外出及工作穿着、且兼具舒适度的阔腿裤。宽松版型是阔腿裤的必备条件,拖地长度可搭配高跟鞋或休闲鞋修饰腿部线条,松紧腰在阔腿裤中较为常见。在面料选择上,可采用色丁绸缎等光泽面料,为舒适版型添加正式感,也可以采用皮革(人造皮革为主)来迎合秋冬需求。In FW2021, global ban are gradually canceled, consumers’ preference for trousers is shifting from a comfortable version to easy-to-wear, elegant, formal, for outing and workwear purpose, and comfortable wide-leg pants.Loose fit, floor-skimming length, elastic waistband are commonly used in wide-leg pants in FW2021.For fabric choices, glossy fabric such as satin, or leather (mainly faux leather) are recommended.三级类目女士长裤(非牛仔类)Women's Pants & Trousers 127734122排序属性项核心属性(中文)核心属性(英文)1裤型阔腿裤Wide Leg Pants2长度长裤,及踝Full Length,Ankle-Length PantsFloor-Skimming SuperWide-Leg Pants服装行业时尚魔盒· 8月刊 6666高腰套穿式短裤穿着方便的套穿式短裤在FW2021较受消费者欢迎,通常以橡筋腰或系带腰(单色腰带or本布腰带)为主,取消拉链或纽扣设计。推荐采用高腰设计,一是可以优化身材比例,二是较易搭配短款上衣。面料可采用人造皮革、相对较厚实的针织面料,或相对较硬挺的梭织布来避免睡衣/家居服的既视感。颜色、花型上,从印花到素色均有。细节设计上可采用拼接(如条纹面料纵横拼接)来凸显新意。Easy-to-wear pull-on shorts are more popular among consumers in FW2021, usually with elastic waist or drawstring waist (self-fabric belt or drawstring in solid color), without zipper or button design.High waist design is recommended, one of the purpose is to match the cropped top which is popular in overseas market.Fabric can be faux leather, or relatively thick knitted fabric, or relatively stiff woven fabric which is not too soft to avoid “loungewear look”.Colors could be solid or all-over print.Details such as patchwork (such as different directions for stripes) are recommended to highlight the design.三级类目女士短裤Women's Shorts 127734123排序属性项核心属性(中文)核心属性(英文)1门襟类型橡筋腰,抽绳腰Elastic waist, Drawstring2裤腰类型高腰HighHigh WaistPull-on Shorts服装行业时尚魔盒· 8月刊 7777流线型铅笔裙消费者的生活方式逐渐从宅家办公过渡为与回归办公室交错进行,因此在选款时颖考虑到回归“常态”的使用场景需求。在这一前提下,整洁雅致的铅笔裙以其有现代感的格调受海外消费者的欢迎。保守款的铅笔裙可通过开叉细节来方便活动,但这样一来在长度上需要有所增加。与保守款相对应的是适合多种身材的紧身款,富有弹性的面料,配合打褶细节,起到凸显身材的效果。面料选择上可采用适合秋冬的针织款、环保仿皮、拉绒或毛绒面料、半透明弹力网纱等等。裙长推荐采用中长款或长款,来适应秋冬需求。Consumers’ lifestyles are gradually transitioning from home office to returning to the office, therefore it’s important to return to “normal” scenarios. In this case, elegant pencil skirt is popular with overseas consumers for its modern styl