Brand Finance Romania 50 is an annual report that ranks the most valuable and strongest Romanian brands. The report is published by Brand Finance, a leading brand valuation consultancy that has been helping companies and organizations connect their brands to the bottom line for 25 years. The report uses a unique combination of expertise from marketing, market research, brand strategy, visual identity, tax, and accounting to quantify the financial value of brands. Brand Finance is a chartered accountancy firm regulated by the Institute of Chartered Accountants in England and Wales and is the first brand valuation consultancy to join the International Valuation Standards Council. The methodology used in the report has been certified by global independent auditors as compliant with international standards on brand valuation and evaluation.
