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⪓2023䇗IP杷䣆崅珒◂I劲㷀P⹩⴬燰⮇冫 ⲁ崅䡖䄬㏜劲㷀 IP哮鈾 IP燰ⲁ崅䡖氳䄬㏜劲㷀 崅䡖⫂氳IP纭ⲁ孨ⲁ PC/╚儬IP 勆❇⮇冫-վꧬ劲婘蒽╯鸆տ IP㏇䣆崅䄬㏜氳儬鷕 䔅篾 ©2024SensorTowerInc.-AllRightsReserved S崅e䡖ns䄬or㏜T䈒o榫we氳r⮇⪩冫◇嬼IP㴕㏇燰ⲁ ☜╫佭IP 210236䇗0㓹◇☛IP䋯⹠紇氳燰ⲁ⩕崅䡖氳䈒榫⫂顔䔅䷅⪍냖鱳 Example: IPⷊ湳陃◲儹┉╄尜沲㛢熨䎬䌋氳乄⴬顫◲ն╞❇全陱վ佔杷㛻䡟տ㶩佭┉╄IP㱚氳䦦僗縖佭鳞㚖㶻ն SensorTower氳IP剝甌釙沲⿵◙湳陃◲儹? SensorTower氳IP剝甌剝阭㓹◇IP䋯⹠氳燰ⲁ崅䡖鲹◙IP嶏舅░盈յ榾鈼荣泘յ曻䡝⺳⼏㛢熨䎬䌋鲸ⴎ䦮♔ꪝ鈼겐崅䡖䎬䌋㰇㏇氳㛻ꄈIP❇㞝վ⹿㗼╜䏆տն泘⯥䡘♜䄖剝阭飃鲋500╄IP夷┉╄齉ⴎ⻡头⪝⺚յIP鲡蛈ら⽰㨦⛮眷㑔璡 ⟔䕜ն榺◇䏭㛢IP氳䢦僗儹⽰ⷧ⺒ꛯ簧㛄儷䡘♜氳䇖⺐⚢랸阡侁炐⪭僄╚金䡝僄湳⺳氳顫阬ն ╞❇全陱鳞㚖㶻佭ⶰ⶯事䏆┯顆顊վ佔杷㛻䡟տIP䪧儹氳头⪝⺚ն 头⪝⺚ IP鲡蛈ら 䪧儹IP 头⪝⺚㵒氳IP䪧䫝儹⯆䦦儹僗ն僄냖篒⮷ I儹P鲡IP氳蛈篯ら篲佭波⪭䫙鈺留嘗杼⽰┉芘鲡蛈㵸◇䪧头⪝⺚█佭豓IP抆鲡䏭蛈㛢ら头⪝ն⺚⺱休 걸泘䡝勏崅璡ն 㳋䪧儹❇IP佭㞝䧗┉鼨⛮榾氳䏆湳յ陃┉◲╄儹⛮⫂罬 ©2024SensorTowerInc.-AllRightsReserved S䡘♜e氳nGasmoeTraxTonoomwy⚢e㓹r◇氳IP僄I湳P⺳㨦氳⸊⛮㡏䎬眷䒳全㑔⮕⮇剝⪭㨦甌⛮眷佭㑔ն☜䡘♜╫䢦鴒?馹氳㨦⛮眷㑔╚金ⴎ䦮: 榾˒㓹㯹崅䡖璡榾查 50☛紇⩕ 崅䡖◇I╚P氳儬燰/ⲁ珸崅䡖ն 槇◇仼縡庵ⲁ佭庵䧗佭䧗㓹 ⲁ˒庵/仼庵 仼儗庵 20☛紇⩕ ⽰榾仼䏆庵ն⯆⛼氳ⲁ槇榾鈼 ⛮˒⪩罬罬IP㞝纭颂 11☛紇⩕ 氳燰纭ⲁ⛮崅䡖ն 勏˒崅佭䧗✳榫㲓⛮ 10☛紇⩕ 厝沴勏氳崅⚩簊勏ꪫ崅䡖ն 庵˒㓹◇槇槇IP㞝庵㣛䡝 4☛紇⩕ DC庵庵槇氳燰ⲁ崅䡖ն 3.2☛紇⩕ 䡖ն◇榾鈼荣泘氳燰ⲁ崅 榾˒㓹鈼 2023䇗┘⺱IP㨦⛮眷㑔䣆崅氳⪓杷䈒榫⫂顔䷅⪍ ❇㞝 ❇㞝 ❇㞝 ❇㞝 ❇㞝 ❇㞝 UmaMusumePrettyDerby 颂뀐㤍 ©2024SensorTowerInc.-AllRightsReserved 㰨头⪝╯⺚㲒佭IP燰ⲁ崅䡖䷅⪍僄냖氳 2023䇗┘⺱头⪝⺚յ鲡蛈らյ䪧儹IP⽰㨦⛮眷㑔氳燰ⲁ崅䡖䷅⪍ ꪫ⪓燠杷㵒䷅䈒⪍䪷䷅⪍⺳⯥20氳IP燰ⲁ䣆崅-AppStore⽰GooglePlay ٬냖վ氳MOIPN头O⪝PO⺚LնYGO!տ곽ꪨ⪓杷✳䐂㰨╯㲒䡗╙⪓杷䷅⪍僄 ٬䏭㛢IP头⪝⺚氳䡗Ⱶ嶏舅切眷IP㨦⛮┖氳懷ꠅ⛼⿁ն ٬⪝碧⺚꣮⽰㰨┼╯㳄㲒仼╯儗⺵⪝氳⺚└ն㛻IP头⪝⺚⪓鼨全舅◘孙ⴎ䦮┉㳄ꮑ㎁ ٬◘䪷孙⺳䄬瑭㏜2氳(攑IP⮷佭佭NꮑCS㎁of)t岑仝⹨┖埢氳鲜վն㛿㔆տ硍⮜RPG䣆崅院IP㏇ ٬䪷⺳瑭3氳佭䦦僗վPokemonGOտIP氳♳㛿㔆ն ٬葏䪷炙⺳䇜瑭媆4氳僗佭❤┉顽勰⶝꥘┉㍙氳仝IP┖ն氳院꥘⪝葏⺚炙⚢ն㲋⽰僿⪭䫠☽⭴头懷⪝ꠅ⺚仼┘庵⺱⛼⿁꥘ ⪭縖տ╈⽰㏇վ燰崅ⲁ䡖崅曓䡖տ䷅ն⪍亡ꪫ辑朆僄㞑氳僗վ宿顣曓տյվ愂䏆䑜 ٬╄䪷䡗⺳Ⱶ瑭IP5氳⽰饖鳞㛢㚖╄㶻I鵠P㨦鲋⛮䇜眷顔㑔䣒氳滭头▽⪝⶝⺚┉նIP氳꡿⯆䡗╙䦦僗㛢 ٬䦸㶽㜍留崅脍䡖阬☱崅抆䡖⭡վ同曓վ縖葏蔻꥓縍տ纭ⶭ沾䩺䣆▽崅⪓տ杷颉M䐂OIPB头A䣆⪝崅⺚䷅䪷⪍车⫦唚⫠瑭6 BoardGame VideoGame Comics AnimatedFilm Film Sports Book Television Anime/Manga Celebrity Casino ⺳ն ©2024SensorTowerInc.-AllRightsReserved 㰨╯㲒仵佭IP头⪝⺚█佭IP鲡蛈ら㵒⪭䷅⪍顈昦僄냖氳IP佭վMonopolyտն 2023䇗Scopely⭡同վMONOPOLYGO!տ蔻氨IP燰ⲁ崅䡖⹠车ら唚꺙 ㎁㳄/㏐⵲ ꮑ㎁╈㎁ ⪓杷IP燰ⲁ崅䡖䔅䷅⪍僄냖氳⹠车ら    仼儗紇㎁  BANDAINAMCO BANDAINAMCO NCSoft +Scopely+ SQUAREENIX+ NCSOFT+ Niantic+ SonyCorporation- NetmarbleGames- Konami+ Scopely+ ElectronicArts Tencent- NCSOFT+ SQUAREENIX- NEW CyberAgent Niantic- Netmarble SonyCorporation- Tencent+ Konami- Scopely- BANDAINAMCO- Tencent+ SQUAREENIX- Niantic CyberAgent- SonyCorporation Netmarble- Konami Scopely Tencent+ BANDAINAMCO- Niantic+ NCSOFT- SQUAREENIX- SonyCorporationCyberAgent,Inc.- Netmarble- Konami- ©2024SensorTowerInc.-AllRightsReserved 㚷嫱䐭鯻氳䷅⪍䄖ⴎ⻡泘⯥院⪝⺚䄖䷅顔氳䢦僗⪝⺚氳䔅䷅⪍ⴎ䦮ⲁ鈼倽ꦣյKing璡⪝⺚ն ⿁眷 ㏇╈䢦R僗P㓹G佭◇䷅IP⪍䋯僄⹠냖氳氳䣆崅䡖崅 ٬⪓杷䢦僗IP燰ⲁ崅䡖䔅䷅⪍氳36%全舅RPG崅䡖ն䷅꥘ㄎ撕氳IP鉉荈䇜┚⪭◎ⲁ佭IP燰ⲁ崅䡖氳╚金⹩朆瓀樋ն ٬䐂沠◇Fate硍⮜ⲁ庵氳沸车㏇㓹◇榾查崅䡖IP䋯⹠氳RPG䣆崅╈䷅⪍僄냖氳佭վFate/GrandOrderտն院崅䡖⽰鲤䇗全⺁┉堑懷ꠅⲁ庵IP䣆崅վUmaMusumePrettyDerbyտ(颂뀐㤍)齉ꪝ䅻僗䷞㏐✳榫▽鉉荈略⶯⹩朆瓀樋ն ٬Scopely⹠车氳վMONOPOLYGO!տ㏇勏崅IP䷊籁䣆崅╈氳䷅⪍鸬鸬겅⩝䡗╙鲹╄眷⮷氳创辑⛼⿁ն ٬⛮罬IP䣆崅氳创辑⛼⿁佭վEASportsFCտն㏇僄鲤篾兠 ▽┚FIFA氳⺭⛼╯⺵EA泘⯥塜┚FIFPRO⺭⛼鲡蛈վEASportsFCտ♔⹖⺁㛚⭓堑餉杷崅䡖ն ٬㏇庵槇IP겅㓊RPG佭庵䷊䣆崅㏇◘孙㏐奏氳꺙鴲崅䡖眷㑔⛙☳⪓杷䄬㏜全洇庵䷊䣆崅催㛢♔ⲁ⛼崅䡖⭴朆榄⪭㏇紇㎁⽰埫孙䄬㏜ն ䷅20⪍23僄䇗냖⪓氳杷IAPp㨦p⛮St眷ore㑔⽰GooglePlay丘䩺 㨦⛮眷㑔 懷ꠅ崅䡖⿁眷 院㨦⛮眷㑔⽰崅䡖⿁眷╈䷅⪍僄냖氳◲⿁  榾㯹崅䡖 RPG վFate/GrandOrderտ⽝鲡-⫦⛤䧗㲋  ⲁ庵/仼庵 RPG վUmaMusumePrettyDerbyտ(颂뀐㤍)  ⛮罬 ⛮罬 վEASportsFCտ(FC餉杷┪槡)  勏崅 厝撿 վMONOPOLYGO!տ  庵槇 ⲁ⛼ վMarvelContestofChampionsտ(庵㣛:飃篒◂ꩈ䡟) ©2024SensorTowerInc.-AllRightsReserved 榾沸车㯹崅䡖IP㏇◘孙㏐⵲榄╙ ٬榾查崅䡖IP佭⪓杷僄⹨埢鲜氳IP㨦⛮眷㑔鲹┉朆霅㏇◘孙㏐奏催╙狰⭴ն㏇◘孙榺榾查崅䡖IP䷊籁氳䣆崅┖鰉 ꄈⶭ䢦僗IP䷊籁䣆崅䔅┖鰉ꄈ氳70%ն ┘20⺱23䄬䇗㏜Go氳oIgPle㨦P⛮la眷y⽰㑔A┖pp鰉Sꄈtorⶭe丘奃䩺 ⪭☽%勏崅% 曻% ⛮罬 ⪭☽%ⲁ庵/仼庵% 榾鈼% 曻 榾㯹%崅䡖 ٬僄鲤般䣴重亡䄬㏜氳IP䷊籁䣆崅վMONOPOLYGO!տ㏇ 葏紇냖㷉⻔ꛖ唚㜍鼨⛙㏇◘孙㏐奏凭䪷㏇瑭24⺳ն % ⲁ槇榾鈼% �榾㯹%崅䡖 % ⛮罬% 🇺� ٬㶽留榾查崅䡖IP㏇◘孙╤舘⪓┪槡齉佭䷅⪍僄냖氳IP㨦⛮眷㑔⛙☳⶝堑崅䡖氳鉉䈲全洇㏇◘孙䷅⪍僄냖氳IP䷊籁䣆崅䇜ꪝ嶏舅榾查崅䡖IP縡佭ⲁ庵IP䣆崅վUmaMusumePrettyDerbyտ(颂뀐㤍)ն ٬㏇紇㎁⽰埫孙䄬㏜榾查崅䡖IP䷊籁氳䣆崅┖鰉ꄈ䪷⺳瑭1⪭埠佭佭勏崅IPն◘孙⮟僗䢦┘⺱ⲁ庵/仼庵佭┖鰉ꄈ瑭2氳IP㨦⛮眷㑔ն ⲁ庵/仼庵% ䷅վU⪍m僄a냖M氳uIsPu崅m䡖ePrettyDerbyտ ⪭☽% ⲁ庵/仼庵%ⲁ槇榾䏆% ⲁ槇榾鈼%勏崅% ䷅վM⪍O僄N냖O氳POIPL崅YG䡖O!տ ⛮罬%曻% ⲁ槇榾鈼% 勏崅% 🇪� 榾㯹%崅䡖 ䷅վM⪍O僄N냖O氳POIPL崅YG䡖O!տ ©2024SensorTowerInc.-AllRightsReserved ㏇ⶭ䩺埫╚孙㵗䄬㏐㏜⛤榾凭㯹嫏崅㎁䡖❇IP㛚❤抆 ٬㏇嫏㎁ⲁ庵IP䣆崅䷅⪍飃鲋榾查崅䡖IP䷅⪍僄냖氳┼堑ⲁ庵IP䷊籁䣆崅㏰╙վ륱权Zտ硍⮜⛼⿁ն ䷅⪍僄냖氳埫孙䣆崅䄬㏜╈ ┘⺱IP㨦⛮眷㑔氳䷅⪍ⶭ奃 2023䇗AppStore⽰GooglePlay丘䩺 榾鈼%庵槇% ⲁ庵/仼庵% 榾%䏆 ⛮%罬 ░%盈 ⪭%☽ 🇬� ٬重擡⽰䙬㛻⮵氳ⲁ庵IP䷅⪍ⶭ奃█鰏냖伺侁냖◇葏㎁⽰䐼㎁ն 勏崅%榾㯹%崅䡖 ⪭☽ 勏崅% ⲁ庵%/仼庵榾%鈼 ٬㏇丞╄埫沾㏐奏⹖⪭㛢丘䡗⼥㎁╈榾查崅䡖IP齉佭䷅⪍僄냖氳IP㨦⛮眷㑔ն ٬㏇㛢丘埫孙㎁㳄䷅⪍䪷⺳瑭2⽰瑭3氳IP㨦⛮眷㑔⮇⮷佭ⲁ % ░盈%榾鈼%榾䏆% ⲁ庵%/仼庵 🇫�榾㯹崅䡖% 🇩� 榾%䏆庵%槇 ░%盈 庵/仼庵IP⽰勏崅IPն ⪭☽% 庵槇% 榾㯹%崅䡖 ⛮%罬 ٬⛙葏㎁僗䢦┘⺱㏇院㎁勏崅IP氳䷅⪍飃鲋▽ⲁ庵/仼庵IPն ٬䷅⪍䪷⺳瑭4氳IP㨦⛮眷㑔㍕㎁㳄縡䋳㏇葏㎁⽰䐼㎁佭榾鈼IP㏇嫏㎁յ重擡⽰䙬㛻⮵⮟佭庵槇/紇庵IPն 榾鈼% ⛮罬% 榾䏆%庵槇% 勏崅% 🇪� 勏崅%榾㯹%崅䡖 ⲁ庵%/仼庵 榾㯹崅䡖% ⪭☽% ░盈% 勏崅% 🇮�ⲁ庵%/仼庵庵槇% ⛮%罬 ⪭%☽ ©2024SensorTowerInc.-AllRightsReserved 榾䏆% 榾%鈼 I鿥P䅠㨦全⛮僄眷냖㑔䷅┚沠崅䡖眷㑔氳鴠 ٬㏇榾查崅䡖⽰ⲁ庵/仼庵IP겅㓊RPG佭僄⹨埢鲜氳燰ⲁ崅䡖眷㑔ն鲹┼熨IP㛿抆鴠⺭⯆⛼RPG崅䡖㍕╙⪭睖┲峻僷鲽⪍⛼⿁䢦䬞鳮氳┪槡䇜┚崅䡖/ⲁ庵╈氳鉉荈◎ⲁ鲹◙齉佭RPG氳䍠걸ն╙▽藜䐂䑐♙氳鉉荈睖┲♜ ┘䘘㏇RPG崅䡖╈╙略⶯♀顠鲹熨寕顠车╙㏇◘孙䄬㏜榄╙狰⭴ն ٬⛮罬IPꪝ䅻鴠⺭⯆⛼嘗䦟眷崅䡖僗氳佭嘗䦟鲡ⲁ걸泘儗骱僗氳⮟佭嘗䦟院鲡ⲁ걸泘氳留杼篺蛈ն ٬㏇勏崅IP眷㑔╈䪷⺳瑭┉氳佭վMONOPOLYGO!տ㱚佭泘⯥紇㎁䄬㏜䷅⪍僄냖氳燰ⲁ崅䡖ն鲹堑崅䡖氳曻嫏䇜ꪝ嶏舅⪯㑔勏崅IP縡佭㏇炙◬⽰沜⮵亡ꪫꙞ㵒燰ⲁ崅䡖⢢▽催㛢⚝⴬ն ٬庵槇/紇庵IP㛿抆催鴠⺭ⲁ⛼崅䡖縡◘孙㏐奏沸车氳ⲁ庵/仼庵IP催䅻鈷◇RPG崅䡖⺎鈷┘⺱IP㨦⛮眷㑔氳⹨⚜㵒崅䡖眷㑔氳⢏㞑█僗侁蜷䄑䋳ն 懷20ꠅ23I䇗P㨦⪓⛮杷眷Ap㑔p╈St䷅ore⪍⽰僄G냖oo氳gl崅eP䡖la眷y丘㑔䩺 䪷⺳ VideoGame Anime/Manga BoardGame Sports Comics  RPG RPG 厝撿 ⛮罬 ⲁ⛼  㲋⛤AR ⲁ⛼ 勏崅 瓀樋 RPG  瓀樋 瓀樋 瓀樋 RPG 瓀樋  㵤⭵ ⛮罬 鉯隙 珒鵮 鉯隙  ⲁ⛼ 轵儬 RPG ⲁ⛼ 嘗䦟 ©2024SensorTowerInc.-A