The ACEA Position Paper on Artificial Intelligence in the automotive industry emphasizes the need for a balanced and sectoral approach to AI in the industry. The paper suggests that a light-touch approach would be the only viable option for addressing the specificities of the automotive sector and the development, testing, production, and marketing of automotive products. The paper also suggests that EU policymakers should consider how existing certification requirements and regulatory frameworks in the automotive sector could be used to promote technological innovation while safeguarding society. The paper highlights the existing ex-ante conformity assessment procedures and ex-post surveillance mechanisms in place at EU and international levels.