The construction industry is undergoing a convergence of trades and value chain structures due to increasing energy efficiency and green building standards. Established companies, material suppliers, and technical building equipment providers are facing competition from forward-looking entrepreneurs who are innovating their business models. Key drivers of trade convergence include the interrelation of construction technologies and materials, rising demand for smart home systems and building automation, and the use of new, intelligent materials and modular construction systems. The renovation sector is also a significant opportunity for growth, but few players have a distinct skillset and solution portfolio to meet specific market and customer requirements.
