The BrandFinance® South Africa’s 50 Most Valuable Brands is a study published by Brand Finance plc in partnership with Brand South Africa and Brand Africa. It ranks the top 50 most valuable brands in South Africa, with Mandela being the most valuable brand. The study uses a valuation framework to determine the value of each brand, taking into account factors such as brand strength, financial performance, and market share. The study also provides insights into the value of registering a brand and the challenges of brand expansion. The top 50 brands in South Africa are presented, along with the top 10 strongest and top 10 most valuable brands. The study also includes information on the value of the world’s most powerful and valuable brands. The methodology used in the study is explained, and the report is accompanied by a glossary.
