rand Finance Europe 500 June 2021 is a report that ranks the most valuable and strongest European brands. The report includes an executive summary, sector reputation analysis, and interviews with key figures from companies such as Orange, Porsche, Bankinter, Meliá, and Parmigiano Reggiano. The report also includes a Global Soft Power Index, which ranks countries based on their soft power. The methodology used to generate the rankings includes brand valuation and brand strength analysis. The report provides valuable insights into the European brand landscape and the factors that contribute to a brand's success.