2023全球消费趋势及选品报告（第二期）

亚马逊全球消费趋势及选品报告 GlobalConsumerTrendsandPurchasingBehavior Report • • • 2.02 2.25 1.5 2020 2021 2022 / 48% 47% / 38% 33% 32% 31% 30% 30% 27% // 21% 1.2.Ipsos 22% % 豪华的住宿 1.Ipsos2023Q12.Ipsos % 58 29 87 41 39 80 42 31 73 35 28 63 31 35 66 32 18 50 29 39 68 20 25 45 31 24 35 % 21 18 29 31 50% 4745 384140 12 24% TOP3 55% 52% 73% 54% 24% 53% 48% 39% 50 3.3 2.9 2.9 2.6 2.4 % 10.6 % 62.2 68.1 56.5 62.5 64.6 % 15.6 21.3 13.1 14.6 14.6 30.422.920.8 22.2 55% 56% 57% 42% 55% 45%42% % 53 39 41 38 34 46% 34% 61% 53% 48% 45% 41% 51% 54% 34% 43% 24% 41% 40% 57% 40% 35% 43% 68% 71% 3 56.5% 54.5% 17.5% 8.5% 5% 4% 0.5% 倍 1.Ipsos2.ResearcherandResearchLLC +12% 477,943 +17% 319,870 +23% 356,281 +19% 289,525 +28% 272,042 / 21% 39% - 20231-5 - 52% 33% 2% / 11% 1.Ipsos % 67.5 67.767.868.168.469.369.769.369.169.4 69.0 48.9 52.553.353.253.554.2 50.351.1 49.249.6 54.2 1.2.Ipsos & 41.4% 37.0% % 6.3 39.3 42.5 9.4 9.1 38.9 37.5 11.3