TheevolutionofEdtech: Activityinprivateandpublicmarkets October2022 ThehomeofEdtechinnovation. ThisreportbuildsonthelaunchedEdtechDatabase,whichispoweredbyDealroomandinitiatedbyBrighteyeVentures. InthisreportʻEdtechʼreferstothereferstoEducationtechnologystartups.Fordetailsseemethodologyanddefinition. Founders,investorsandenablerscanclaimtheirprofileontheEdtechDatabaseandimprovethevisibilityoftheir(portfolio)company. Foranyadditionalquestions,pleasecontactsupport@dealroom.co. WhatisaanEdtechstartup? Claimyourprofile Globalstartup&venturecapitalintelligenceplatform Dealroom.coistheforemostdataprovideronstartup,early-stageandgrowthcompanyecosystemsinEuropeandaroundtheglobe. FoundedinAmsterdamin2013,wenowworkwithmanyoftheworld'smostprominentinvestors,entrepreneursandgovernmentorganizationstoprovidetransparency,analysisandinsightsonventurecapitalactivity. AboutBrighteyeVentures BrighteyeVenturesisthemostactiveEdtech-focusedventurecapitalfundinEurope,leveragingdeepexperienceandrelationshipsintech,education,mediaandVC.Welookforexcitingstartupsattheintersectionoflearning,entertainmentandcreativitytoempowerandexpandthefrontiersofhumanpotential. InvestingatPre-Seed,SeedandSeriesAstages,wehelpportfoliocompaniesrefineproduct,buildpartnershipsandscaleacrossgeographies.Wearelookingforentrepreneursthatusetechnologyandindustryknowledgetobuildcompetitivebusinessesthatcanbecomegloballeaders.. Learnmoreatbrighteyevc.com Page/3 Keytakeaways. $7.6BventurecapitalinvestedinEdtechstartupssofarin2022. GlobalVCactivityisdown37%inh12022comparedtothesameperiodlastyear.Amongstthedominantregions,Europeshowsthestrongestsignsofresilience,attracting$1.4Binh12022,itshighesthalf-yearever. VCinvestmentinglobalEdtechstartups $20.8B $14.8B $10B+ 2016201720182019202020212022 YTD* Edtechvaluationshavebeenslashedinpublicmarketsthisyear. however,publiclytradedvalueisonlyasmallfractionoftheoverallEdtechsector.Privatecompaniesarestillgrowing,up13%sincetheendof2021. CombinedvalueofglobalEdtech $73B $50B $133B $185B 201920202021Today $332B $294B $85B $43B Thereʼshugeuntappedpotentialineducation. Educationisroughlya$6.5Tmarket,ofwhichonly<4%isdigitized.Thesectorisvastlyunderfundedincomparisontoothersectorsofsimilarsize,likehealth. TheEdtechopportunity $8T $6T$6T $6.5T $5T MobilityInsurtechFoodEducationhealth Whythisreport. Itʼsinevitablethatperiodsofenormousgrowthdonʼtcontinueforever,thoughitʼsstillsomewhatshockingwhentheperiodsend.Edtechhasnʼtbeenimmunetotheongoingdownturn.Wewantedtoexplorehowmarketshaveevolvedinrecentyears,tocontextualisewhatweʼveseensofarin2022.Thegoodnews:Edtechremainsanenormous,underinvestedopportunity.Thebadnews:themomentumthesectorhasbeenbuildinginrecentyearshasslowedsignificantlyasinvestorstightentheirbeltstobetterunderstandthedownturn. Educationisa$6.5Tindustryonlyintheearlydaysofitsdigitisation.Thoughthelasttwoyearsprovedtobeaperiodofhugegrowthforthesector,Edtechremainslargelyunderinvestedcomparedtootherindustriesofsimilarsize.Aftertheswathesofactivityin2020and2021,thisyearstartedoffwithahighdegreeofuncertaintyforEdtechcompanies. Thisreportexploresglobaledtechinvestmentacrossgeographiesandsub-sectorsinrecentyearsaswellastheperformanceofpublicEdtechcompanies.Beyondlookingathistoricaldata,thisreportexploresexcitingnichesthatholdpromisetomakelearningmoreeffective,affordableandaccessibleforlearnersofallages. Page/5 Tableofcontents ValuecreationinglobalEdtech TheevolvingEdtechfundinglandscape page/7 page/19 Trendsandopportunitiespage/27 Page/6 1ValuecreationinglobalEdtech Edtechvaluationshavebeenslashedinpublicmarketsthisyear,downalmost50%comparedtotheendof2021. CombinedenterprisevalueofpublicEdtechcompanies* »viewonline $100B $75B $73B $85B -49% $50B $50B $43B $25B 201920202021Today Page/8 *Sumofthevaluationsofpublicglobaledtechstartupsfoundedafter1990.UsingestimatedvaluationsbasedpublicmarketsandpubliclydisclosedvaluationsasofSeptember2022.Dataset:61publicEdtechcompaniesfoundedsince1990. Bylookingattheperformanceofarangeofindividualcompanies,wecanbetterunderstandhowsub-sectorsarefaring. Year-to-dateperformanceofselectedVC-backedpubliccompanies EMCLOUD -54% -46% Edtechindex* ●CompaniesthatareinrecoveryoperateintheB2BSaasspace(PowerSchoolandInstructure). ●MOOC-providerslikeCourseraand2Uhavesufferedsignificantfallsinperformancethatarereflectedinfallsinvalue.Notably,Courseramisseditsestimatesforrevenue,andinQ2thecompanyreporteda4%declineinthedegreesegmentʼsrevenue,mainlydueto lower-than-expectedstudentenrollment. Page/9 *Edtechindex:TheGlobalXEducationETF.Source:Dealroom.co “ WhyhavepublicEdtechcompanieshavesufferedsignificantfallsinperformance? ThedisappointingnewsisthatifyoulookatEducationasathemeoverthelong-term,ithasunderperformedcomparedtothebroadermarket.Andthisunderperformancehasdippedseverelyinthelastyearalone. “WeʼresurprisedtoseeareaslikeHigherEducation,whichhavetraditionallybeenperceivedascountercyclical,underperformtotheextenttheyhave.WeneverexpectmarketstopullbackforHigher-Edcompaniesbecausethede