Pineapple Financial Inc 2023年度报告

FORM 10-K ☐ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACTOF 1934 For the fiscal year ended August 31, 2024 ☐TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGEACT OF 1934 For the transition period from ______ to ______ Commission file number 001-41738 PINEAPPLE FINANCIAL INC.(Exact Name of Registrant as Specified in Its Charter) CanadaNot applicable(State or other jurisdiction(I. R. S. Employer of incorporation)Identification No.) Unit 200, 111 Gordon Baker RoadNorth York, Ontario M2H 3R1(Address of principal executive offices, including ZIP code) (416) 669-2046(Registrant’s telephone number, including area code) Securities registered pursuant to Section 12(b) of the Exchange Act: Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the SecuritiesAct. Yes☐No☐ Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) ofthe Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrantwas required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes☐No☐ Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to besubmitted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or forsuch shorter period that the registrant was required to submit such files). Yes☐No☐ Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer,a smaller reporting company, or an emerging growth company. See definition of “large accelerated filer,”“accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the ExchangeAct. Large accelerated filer☐Accelerated filer☐Non-accelerated filer☐Smaller reporting company☐Emerging growth company☐ If an emerging growth company, indicate by check mark if the registrant has elected not to use the extendedtransition period for complying with any new or revised financial accounting standards provided pursuant to Section13(a) of the Exchange Act.☐ Indicate by check mark whether the registrant has filed a report on and attestation to its management’s assessment ofthe effectiveness of its internal control over financial reporting under Section 404(b) of the Sarbanes-Oxley Act (15U.S.C. 7262(b)) by the registered public accounting firm that prepared or issued its audit report.☐ If securities are registered pursuant to Section 12(b) of the Act, indicate by check mark whether the financialstatements of the registrant included in the filing reflect the correction of an error to previously issued financialstatements.☐ Indicate by check mark whether any of those error corrections are restatements that required a recovery analysis ofincentive-based compensation received by any of the registrant’s executive officers during the relevant recoveryperiod pursuant to §240.10D-1(b).☐ Indicate by check mark whether the registrant is a shell company (as defined by Rule 12b-2 of the Exchange Act)Yes☐No☐ As of August 31, 2024 (the last business day of the registrant’s most recently completed year end), the aggregatemarket value of the registrant’s common shares held by non-affiliates of the registrant was approximately $4.313million, based on the closing price on that date as reported on the NYSE American LLC. Number of shares of common shares outstanding as of December 19, 2024 was 8,808,019. Documents Incorporated by Reference: None. TABLE OF CONTENTS Part IItem 1.Business1Item 1A.Risk Factors17Item 1B.Unresolved Staff Comments34Item IC.Cybersecurity34Item 2.Properties34Item 3.Legal Proceedings34Item 4.Mine Safety Disclosures34 Part IIItem 5.Market For Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases ofEquity Securities34Item 6.[Reserved]35Item 7.Management’s Discussion and Analysis of Financial Condition and Results of Operations35Item 7A.Quantitative and Qualitative Disclosures about Market Risk49Item 8.Financial Statements and Supplementary Data51Item 9.Changes in and Disagreements with Accountants on Accounting and Financial Disclosure51Item 9A.Controls and Procedures51Item 9B.Other Information51Item 9C.Disclosure Regarding Foreign Jurisdictions that Prevent Inspections51Part IIIItem 10.Directors, Executive Officers and Corporate Governance52Item 11.Executive Compensation58Item 12.Security Ownership of Certain Beneficial Owners and Management and Related StockholderMatters61Item 13.Certain Relationships and Related Transactions, and Director Independence62Item 14.Principal Accountant Fees and Services63Part IVItem 15.Exhibit and Financial Statement Schedules64Item 16.Form 10-K Summary64Signa