Meeting Healthcare Challenges with Tech Collaboration: The Role of Payers in Advancing Healthcare Transformation
Introduction
The healthcare industry has traditionally moved slowly, but recent advancements in technology, changes in CMS rules, and the willingness of payers and providers to adopt clinically validated tech innovations are driving rapid transformation. One significant area of focus is the reduction of frustration associated with prior authorization delays, particularly for Medicare Advantage plans like cataract surgery and physical therapy.
Prior Authorization Progress: Benefits vs. Costs, Transparency, and Automation
Prior authorization has become a major pain point for clinicians, leading to frustration and delays in critical care. According to a survey by the American Health Insurance Plans (AHIP), common triggers for prior authorization include genetic testing, specialty drugs, elective inpatient surgery, high-tech imaging, cardiology, and orthopedics.
To address these issues, several alternatives are emerging:
- Greenlighting: Physicians with high prior authorization approval rates are exempt from prior authorization requirements.
- Gold Carding: Physicians meeting specific criteria can accelerate prior authorization requests.
Payers like Aetna, Cigna, and Humana are eliminating prior authorization for certain services such as physical therapy and cataract surgery. The Centers for Medicare and Medicaid Services (CMS) has introduced a final rule to enhance transparency and streamline the prior authorization process:
- 72-hour response time for urgent requests and seven days for non-urgent requests.
- Detailed reasons for denials.
- Implementation of Health Level 7 Fast Healthcare Interoperability Resources (FHIR) API to facilitate electronic prior authorization.
Prior Authorization Backlash and State Legislation
States have taken action to address prior authorization frustrations:
- Nine states passed prior authorization legislation last year.
- These laws can lead to conflicting regulations with federal policies, complicating compliance for providers and health plans.
Prior Authorization Alternatives and Future Changes
- Greenlighting: Qualifies physicians with high approval rates to avoid prior authorization.
- Gold Carding: Accelerates prior authorization for physicians meeting specific criteria.
- Elimination of Prior Authorization: Payers plan to eliminate prior authorization for certain services.
- CMS Final Rule: Requires payers to respond to prior authorization requests within 72 hours for urgent requests and 7 days for non-urgent ones, provide detailed reasons for denials, and implement FHIR APIs.
Key Takeaways
- Transparency and Efficiency: The CMS final rule aims to enhance transparency and streamline the prior authorization process.
- Automation and AI: Automation and AI will play crucial roles in reducing manual intervention and improving efficiency.
- Health Equity and Access: Ensuring diverse patient representation in data and leveraging tech to improve health equity and access for underserved populations.
These changes signify a shift towards more efficient and equitable healthcare delivery, driven by technology and collaboration among healthcare stakeholders.