"Virtualize" Your Company or Sales Kick-Off in 2021: Optimizing Online Gatherings
Introduction: In the era of COVID, traditional company and sales kick-offs face challenges due to travel restrictions and safety concerns. However, with the advent of digital events, these gatherings can still be effectively held virtually.
Why Go Virtual?
- Accessibility: Virtual events allow global participation without geographical constraints.
- Flexibility: Adapt to various schedules and time zones, enhancing inclusivity.
- Engagement Tools: Utilize interactive features like Q&A, polls, and group chats to maintain audience interest.
- Customization: Tailor the event to suit specific needs, from fully virtual to hybrid formats.
- Professional Management: Leverage experienced event production teams for seamless execution.
Key Components of Virtual Events
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Virtual Event Platform: NTT’s platform offers comprehensive solutions for:
- Program Customization: From fully virtual to hybrid formats.
- Session Delivery: Live or pre-recorded sessions, single or multi-track.
- Interactive Features: Audience engagement tools for enhanced interaction.
- Presentation Access: Immediate access to materials post-session.
- Networking Opportunities: Facilitates connections and information sharing.
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Virtual Lobby & Welcome Desk: Serve as the central hub for orientation, offering:
- Help Desk: Assistance for attendees navigating the platform.
- Document Distribution: Immediate access to agendas and key documents.
- FAQ Section: Answers to common questions, fostering self-service.
- Speaker/Sponsor Desks: Central locations for guest interactions and information pickup.
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Conference Sessions: Attract attendees with:
- Hype Videos: Boost excitement at the start.
- Session Tracks: Tailored to job types, management levels, or interests.
- Audience Interactivity: Engage through Q&A, group chats, surveys, and polls.
- Presentation Downloads: Access to materials for future reference.
- Sponsor/Exhibitor Engagement: Direct communication opportunities.
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Exhibition Booths: Enhance learning and engagement through:
- Expert Booths: Product demonstrations and expert consultations.
- Internal Department Booths: Information on employee benefits and IT support.
- Sponsor/Partner Booths: Opportunities for vendors to connect directly with attendees.
- Fun Booths: Games and prizes to attract interest.
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Team Building Activities: Foster camaraderie and performance through:
- Virtual Escape Rooms: Collaborative problem-solving challenges.
- Group Games: Simple games for team collaboration.
- Gamification: Virtual badges for session attendance and booth visits.
- Media Boards: Photo and video sharing platforms for team projects.
- Costume/Theme Encouragement: Promote creativity and team spirit.
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Awards Presentation: Celebrate achievements with:
- Live Ceremonies: Real-time reactions and congratulations.
- Pre-Recorded Segments: Extended celebration through pre-filmed clips.
- Wall of Winners: An online board for public recognition.
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Networking Opportunities: Facilitate connections among attendees through:
- One-on-One Conversations: Personalized networking within the platform.
- Group Roundtables: Forums for discussing business topics.
- Fun Chats: Hobbies and interests-based groups for relaxed interactions.
Additional Tips for Virtual Events
- Hybrid Format: Combine in-person and virtual elements for a cohesive experience.
- Duration: Opt for shorter, manageable sessions to balance engagement and productivity.
- Lightheartedness: Embrace imperfections and maintain a positive attitude.
- Swag: Send welcome kits to attendees for a tangible connection to the event.
Conclusion
By leveraging digital platforms and innovative strategies, companies can successfully "virtualize" their annual company or sales kick-offs, ensuring engagement, education, and motivation while maintaining the essence of these important gatherings.