新传企划2023年报

新傳企劃有限公司New Media Lab Limited (Incorporated in the Cayman Islands with Limited Liability)Stock Code: 1284 2023Annual Report年 報 CORPORATE INFORMATION AND KEY DATES Directors ****** Wong Chi Fai(Chairman)Lee Yat Pui, RoyceFan Man Seung, VanessaCheng Ka Yu**Mak Kam Chiu**Niu Zhongjie** ** **Independent Non-executive Directors Company SecretaryLiu Suet Ying Executive CommitteeWong Chi Fai(Chairman)Lee Yat Pui, RoyceFan Man Seung, Vanessa Audit CommitteeMak Kam Chiu(Chairman)Cheng Ka YuNiu Zhongjie Remuneration CommitteeNiu Zhongjie(Chairman)Wong Chi FaiMak Kam Chiu Nomination CommitteeCheng Ka Yu(Chairperson)Fan Man Seung, VanessaNiu Zhongjie Corporate Governance Committee Fan Man Seung, Vanessa(Chairperson)Cheng Ka YuMak Kam ChiuA representative from company secretarial functionA representative from finance and accounts function ir1284@EmperorGroup.com Investor Relations ContactLuk Man Ching, AnnaEmail: ir1284@EmperorGroup.com https://www.NewMediaLab.com.hk Websitehttps://www.NewMediaLab.com.hk 1284 Stock CodeHong Kong Stock Exchange: 1284 Auditor Ernst & YoungCertified Public AccountantsRegistered Public Interest Entity Auditor Compliance AdvisorLego Corporate Finance Limited Cricket Square, Hutchins DrivePO Box 2681, Grand Cayman KY1-1111Cayman Islands Registered OfficeCricket Square, Hutchins DrivePO Box 2681, Grand Cayman KY1-1111Cayman Islands 7718 Principal Place of Business in Hong Kong 8/F, Tower 1, The Quayside77 Hoi Bun Road, Kwun Tong, KowloonHong Kong Conyers Trust Company (Cayman) LimitedCricket Square, Hutchins DrivePO Box 2681, Grand Cayman KY1-1111Cayman Islands Principal Share Registrar and Transfer OfficeConyers Trust Company (Cayman) Limited Cricket Square, Hutchins DrivePO Box 2681, Grand Cayman KY1-1111Cayman Islands Hong Kong Branch Share Registrar andTransfer Office 1617 Tricor Secretaries Limited17/F, Far East Finance Centre16 Harcourt Road,Hong Kong Principal Bankers The Bank of East Asia, LimitedBank of Communications (Hong Kong) Limited Key Dates 20243 261.220246 1443020246 17 1820246 1820247 3202420246 620245 31430 26 March 2024HK1.2 cents per share14 June 2024(before 4:30 p.m.)17-18 June 2024(both days inclusive) Annual Results AnnouncementFinal Dividend– Latest time to lodgetransfers– Book Close Dates 18 June 20243 July 20246 June 2024 – Record Date– Payment Date2024 Annual General Meeting 31 May 2024(before 4:30 p.m.) – Latest time to lodgetransfers RESULTS SUMMARY Theboard of directors(“Board”or“Directors”)ofNewMedia Lab Limited(“Company”)presents theauditedconsolidated results of the Company and itssubsidiaries (collectively referred to as “Group”) for theyear ended 31 December 2023 (“Year”). 202312 31 * *Adjustednet profit represents the net profit excludingthe listing expenses and one-off income, which reflectsthe Group’s core operating performance * 1.2 Duringthe Year,the Group has recommended thepayment of a final dividend of HK1.2 cents per share. MANAGEMENT DISCUSSION AND ANALYSIS RESULTS 220,900,0002022240,700,000211,500,0002022229,200,00095.8%202295.2%14,500,000202239,400,00022,200,000202237,900,0002.8120228.811.22022 Despitethe general recovery of the consumptionmarketduring the first half of the Year,the macroeconomywas clouded with uncertainties and marketcompetitionremained fierce,hence the Group’s totalrevenue was HK$220.9 million (2022: HK$240.7 million)during the Year. Revenue from digital advertising wasHK$211.5 million (2022: HK$229.2 million) and remaineda key revenue contributor, accounting for 95.8% (2022:95.2%) of the Group’s total revenue. The Group’s netprofitwas HK$14.5 million(2022:HK$39.4 million).The adjusted net profit excluding the listing expensesandone-off income was HK$22.2 million(2022:HK$37.9million),which reflected the Group’s coreoperatingperformance.The basic earnings per sharewas HK2.8 cents1(2022: HK8.8 cents1). The Group hasrecommended the payment of a final dividend of HK1.2cents per share (2022: Nil). MARKET REVIEW Wi t ho u t b o u n d t rave l h av i n g re s u m e d g l o b a l l yduringthe Year,relative normality has returned tomostcountries.Consumption sentiment has revived,contributingto the resurgence of retail activities aswellas online businesses.As a result,brands wereagain willing to spend on advertisements to enhancebrandvisibility and drive sales.The resumption ofspending in marketing campaigns and promotions hasexerted a positive influence on the digital advertisingindustry. Nevertheless, various global factors such as tightenedmonetarypolicies,inflationary pressure,interest ratehikes,ongoing geopolitical tensions,etc.have led toabundant challenges in the market during the secondhalfof the Year,resulting in a volatile economicenvironment. With an uncertain economic outlook, againconsumersturned cautious.A weakened consumptionsentimenthas directly affected brands’advertisingspending, which is very responsive to market conditions. MANAGEMENT DISCUSSION AND ANALYSIS