The global bus and truck industry is facing significant changes in the powertrain industry, driven by forces such as the impact of the global financial crisis and new powertrain technologies. These changes will fundamentally reshape the rules of the game for players in the industry, including OEMs, dealers, and suppliers. The transformation taking place in the passenger car industry suggests that the changes happening in the commercial vehicle industry may even reshape the industrial structure of countries heavily dependent on it. The future of the industry is uncertain, but it is clear that new technologies will play a major role in shaping it.