The Brand Finance Luxury & Premium 50 report, published in October 2019, ranks the most valuable and strongest luxury & premium brands. The report provides insights into the value of geographic branding and the world's largest brand value database. Brand Finance is a leading independent brand valuation consultancy, with over 20 years of experience helping companies connect their brands to the bottom line. The report is based on an annual evaluation of thousands of the world's biggest brands, using the internationally recognized standard on Brand Valuation - ISO 10668.