The report provides an annual ranking of the most valuable and strongest Belgian brands. Brand Finance, the world's leading independent brand valuation consultancy, evaluates brands based on their financial performance, customer loyalty, and market position. The report includes a foreword and executive summary, as well as definitions and information on consulting, evaluation, and communication services offered by Brand Finance. The company helped develop internationally recognized standards on brand valuation and evaluation. The report also includes information on the Brand Finance Global Forum, an event focused on understanding the value of geographic branding.
