The Brand Finance Banking 500 is a report published annually, ranking the most valuable and strongest banking brands in the world. The report is based on an independent brand valuation and strategy consultancy, Brand Finance, which has been in operation since 1996. The report includes a brand value analysis, brand strength analysis, sector reputation analysis, and stakeholder equity measures. The methodology used to evaluate the brands includes market research and stakeholder equity measures. The report also includes consulting services, brand evaluation services, and communications services. The report is widely recognized as the standard in brand valuation and is used by companies and organizations of all types to connect their brands to the bottom line.
