Independent Industry Report: Adult Learning Market in China

Confidential AdultLearningMarketinChina IndependentIndustryReport 版权所有©2023弗若斯特沙利文。本文件提供的任何内容（包括但不限于数据、文字、图表、图像等）均系沙利文公司独有的高度机密性文件（在报告中另行标明出处者除外）。未经沙利文公司事先书面许可，任何人不得以任何方式擅自复制、再造、传播、出版、引用、改编、汇编本报告内容，若有违反上述约定的行为发生，沙利文公司保留采取法律措施，追究相关人员责任的权利。 ©2023Frost&Sullivan.Alltheinformationcontainedherein(includingwithoutlimitationdata,words,chartsandpictures)isthesolepropertyofFrost&Sullivan,istreatedashighlyconfidentialdocument,unlessotherwiseexpresslyindicatedthesourcesinthereport.Shouldnoonecopy,reproduce,diffuse,publish,quote,adapt,compilealloranypartofthereportwithoutthewrittenconsentofFrost&Sullivan.Intheeventoftheviolationoftheabovestipulation,Frost&Sullivanreservestherightoflodgingclaimagainsttherelevantpersonsforallthelossesanddamagesincurred. TableofContents 1.MacroEconomyinChina 2.AdultLearningMarketinChina 3.AdultPersonalInterestLearningMarketinChina 4.SeniorAdultLearningMarketinChina 2 KeyFindings •Chinahasexperiencedasteadyeconomicgrowthinthepastfewyears.NominalGDPofChinahasincreasedfromRMB91.9trillionfrom2018toRMB121.0trillionin2022,representingaCAGRof7.1%from2018to2022. •Lookingforward,withasolideconomicbasisandfavorablepoliciesthatcontinuetostimulatedomesticconsumption,nominalGDPinChinaisexpectedtoreachRMB165.3trillionin2027withaCAGRof6.4%from2022to2027. NominalGDPinChina RMBTrillion,2018-2027E 2018-20222022-2027E CAGR7.1%6.4% RMBTrillion 165.3 156.3 147.1 138.4 129.7 114.9 121.0 101.4 91.9 98.7 180 160 140 120 100 80 60 40 20 0 2018 20192020 2021 2022 2023E 2024E2025E2026E2027E KeyFindings •PercapitadisposablehasincreasedfromRMB28.2thousandin2018toRMB35.1thousandin2022,representingaCAGRof6.9%from2018to2022. •Lookingforward,percapitadisposableincomeinChinaisexpectedtoreachRMB49.9thousandin2027withaCAGRof6.2%from2022to2027. PerCapitaDisposableIncomeinChina RMBThousand,2018-2027E 2018-20222022-2027E CAGR6.9%6.2% 49.9 47.2 44.6 42.0 39.5 35.1 36.9 30.7 32.2 28.2 RMBThousand 50 45 40 35 30 25 20 15 10 5 0 2018 2019 20202021 2022 2023E 2024E 2025E2026E2027E KeyFindings •ThenumberofinternetusersinChinahasexperiencedasignificantgrowthinthepastfewyears,growingfrom828.5millionin2018to1,140.0millionin2022withCAGRof8.3%from2018to2022.ThepenetrationrateofinternetusersinChinatototalpopulationinChinareached80.8%in2022. •Historicalgrowthisexpectedtocontinueinthefuturewithaslowerpace.Numberofinternetusersisexpectedtoreach1,308.6millionin2027withaCAGRof2.8%from2022to2027.ThepenetrationrateofinternetusersinChinatototalpopulationisestimatedtoreach93.3%in2027. NumberofInternetUsersinChinaWithPenetrationRate1 Million,2018-2027E 2018-20222022-2027E CAGR8.3%2.8% Million 1,266.4 1,289.2 1,299.5 1,308.6 1,206.1 1,140.0 1,067.7 89.9% 91.6% 92.5% 93.3% 989.0 85.5% 80.8% 903.6 75.6% 828.5 59.0% 70.0% 64.1% 1,400 1,300 1,200 1,100 1,000 900 800 700 600 500 400 300 200 100 0 NumberofinternetusersPenetrationrate Penetrationrate 120 110 100 90 80 70 60 50 40 30 20 10 0 2018 2019 2020 2021 2022 2023E 2024E 2025E 2026E 2027E Notes:1)PenetrationraterefertonumberofinternetusersinChinatototalpopulationinChinaSource:CAICT,Frost&Sullivan KeyFindings •ThenumberofmobileinternetusersinChinahasexperiencedamorerapidgrowthinthepastfewyearscomparingtotheoverallnumberofinternetusers,growingfrom817.0millionin2018to1,137.3millionin2022withaCAGRof8.6%from2018to2022duetotheacceleratedchangeofhabitsofusersaccessinginternetfromPCstomobiledevices,especiallyinruralareasinChina.ThepenetrationrateofmobileinternetusersinChinatototalpopulationinChinareached80.6%in2022. •Lookingforward,thenumberofmobileinternetusersisexpectedtoreach1,307.5millionin2027withaCAGRof2.8%from2022to2027.Thepenetrationrateisestimatedtoreach93.2%in2027. NumberofMobileInternetUsersinChinaWithPenetrationRate1 Million,2018-2027E 2018-20222022-2027E CAGR8.6%2.8% Million 1,263.7 1,287.7 1,298.2 1,307.5 1,203.4 1,137.3 1,064.7 89.7% 91.5% 92.4% 93.2% 985.8 85.3% 80.6% 896.9 75.4% 817.0 58.1% 69.8% 63.6% 1,400 1,300 1,200 1,100 1,000 900 800 700 600 500 400 300 200 100 0 NumberofinternetusersPenetrationrate Penetrationrate 120 110 100 90 80 70 60 50 40 30 20 10 0 2018 2019 2020 2021 2022 2023E 2024E 2025E 2026E 2027E Notes:1)PenetrationraterefertonumberofmobileinternetusersinChinatototalpopulationinChinaSource:CAICT,Frost&Sullivan TableofContents 1.MacroEconomyinChina 2.AdultLearningMarketinChina 3.AdultPersonalInterestLearningMarketinChina 4.SeniorAdultLearningMarketinChina 7 Introduction •Adultlearningreferstotheprovisionofcoursestoadultswhowishtoacquireknowledgeandskillsortoadultsinworkplacesthatrequirethecompletionofprofessionaltrainings.Specifically,adultlearningexcludestheprovisionofcoursestoprepareadultsforobtainingdegreesordiplomasgrantedbytheMinistryofEducation. •AdultlearningmarketinChinacanbeclassifiedintoindividualadultlearningmarketandenterpriseprofessionaltrainingmarket. Individualadultlearningmarket ClassificationofAdultLearningMarket •IndividualadultlearningcatersforthegrowingdemandforacquiringknowledgeandskillsofthemassChineseadultpopulation. •Courseoffer