七大海外市场洞察报告合辑

七大海外市场 洞察报告合辑 （EMEA）领英上欧洲-中东 -非洲地区中小企业概览 COVID-19 : >40%1/3 2021(1-200) ENT5000+ 《法国篇》 （国内生产总值） 57% B2B B2B >55% 44.1% 20211-6 (1-200); 5000+; ENT 2021 1-200 ; 4 | MessageAds 20215-2022 202015-20224 | 20205-20224 | >5000 《德国篇》 50% B2B B2B 20211-6 (1-200); 5000+; ENT 2021 ;1-200 Top10 MessageAds 8 | 8 | 20209-20218 | 20209-202120209-2021 >5000 《英国篇》 68% B2B B2B 20211-6 (1-200); 5000+; ENT 2021 ;1-200 8 | MessageAds 20209-2021 20209-20218 | >5000 领英上亚太地区（APAC） 中小企业概览 58% 1/3 1 20211- 200; 20203 10% 42% 42% 16% 1-200 2021 20% 16% 12% 10% / 7% 6% / / 6% 6% 5% – 5% COVID-19 2000 50% 9 1/4 2021(1-200) ENT5000+ : 1./ 2. 3. 4. 2,985 2021;20215 Salesforce20203 https://www.salesforce.com/eu/form/pdf/2020-small-business-trends-report/ 《东南亚篇》 GDP( ) :2.87(2020):-4.3%(2020) 15-64:3.99 (2020) ) GNI( 59,590 2,590 0.94%, -1.14% 3.22% (2020) & 3.4%, 1.0% 5.2% (2020) 247 &95 &116 :11.3% 24.5% :23.4% :40.9% :3,859.9 1.32 (CIF) / / 53% 22% 8% 8% 5% 4% 2019|WorldBank&WITS6SG,MY,TH,ID,PH,VN 1.36 (FoB) 56% 14% 13% 7% 6% 4% 39% 3.8% 2.8% 2.7% 2.5% 2.2% 2.0% 1.7% 1.5% 7.7% 11.9% 61% 51% B2B B2B 3.4x 52.0% >48% 25.3% ~14% 8.8% 5.0%2.5%1.7% 0.4% 4.3% 01 02 03 / / / 04 05 20217 | | 6 SGMYTHIDPH VN 12 20219|6SGMYTHIDPHVN 2020-2021 CEO 2021 (1-200); 5000+; ENT 20203 48% 2021 ; 1-200 Top10 2021 MessageAds :35% :0.57% :0.54% :57% :4.3% :1.2% :0.91% :1.8% :38% :0.41% :13% 轮播广告 互动率:0.41%；转化率:8.7% :0.45% :7.0% 20206-20217 | 20206-20217 | 20206-20217 | >5000 《印度篇》 2019WITS OECD 56% B2B >54% 45.9% B2B 2020-2021 CEO 2021 (1-200); 5000+; ENT 20203 48% 2021 ; 1-200 20215-20224 4 | 2020165-20224 MessageAds 20215-2022 | | >5000 《澳大利亚篇》 52% B2B B2B 2020-2021 CEO 2021 (1-200); 5000+; ENT 20203 48% 2021 ; 1-200 8 | MessageAds 20209-2021 20209-20218 | 20209-2021 8 | >5000 《美国篇》 87% COVID-19 3800 75% 9 1/3 2021(1-200) ENT5000+ : 1./ 2. 3. 4. 2,985 2021;20215 Salesforce20203 https://www.salesforce.com/eu/form/pdf/2020-small-business-trends-report/ 2020-2021 HBR :20215 1-200 ENT5000 2021 55% 2021 ; 1-200 MessageAds 7 | 7 | 20206-202187 | 20206-202120206-2021 >5000 关于LinkedIn（领英）